And in 2013, the northwest Missouri town reached a record they've never seen before.
Perfect seasons were turned in by Northwest Missouri State, the Maryville varsity squad, and the Spoofhound junior varsity, freshman and junior high teams.
"To be able to say there wasn't a football game lost in the community of Maryville from seventh grade up this year is pretty unique," Maryville head coach Matt Webb said.
"I don't know if any other town in America could say that," Northwest head coach Adam Dorrel said. "I think that's pretty cool."
The Spoofhounds set the tone beating Seneca 50-28 for a second consecutive Class 3 title and a 15-0 record.
The Bearcats matched their 15 wins by taking out Lenoir-Rhyne 43-28 for the program's fourth national championship. Maryville and Northwest have combine for five titles since 2009.
"It's every team's goal at the beginning of the year, but to achieve something as great as this, it's an unbelieveable feeling. I really can't describe it," Northwest senior linebacker D.J. Gnader said after the championship.
"We just try to keep building to the legacy there at Northwest, and it's a good feeling," Dorrel said.
Webb says the winning culture has been ingrained in the community for years, but really saw it come about in the 1990s.
"It's kind of when Coach T came to Maryville -- and at the high school level, Chuck Lliteras when we were in high school and graduated in the early '90s," Webb said. "They really just kind of changed the expectations and what you wanted to get done before that."
The run to 60 wins is especially meaningful to the head coaches leading the charge. Webb and Dorrel both graduated from Maryville High School in 1993, and have created a friendly rivalry as each adds to his championship ring collection.
"He's got more, and that's okay," Webb joked. "We're going to keep striving. It's always alright to have some healthy competition."
And Maryville might officially be in the running for a new nickname for the city.
"I think you'd have a lot of people up in northwest Missouri that would vote for a new Titletown."